Friday, February 15, 2019

BOOK REVIEW: NEWSLETTER NINJA by Tammi Labrecque

NEWSLETTER NINJA: HOW TO BECOME AN AUTHOR MAILING LIST EXPERT
Tammi Labrecque
Non-fiction

Are you struggling with email? Newsletter numbers getting you down? Fewer people opening your messages? No real reaction when you launch a book?

There's another way—a better way.

Imagine having a large list of happy readers who devoured every email you sent. Or launching a book and activating an army of fans who did the selling for you. You could be that person, with the help of Newsletter Ninja.

Newsletter Ninja is a comprehensive resource designed to teach you how to build and maintain a strongly engaged email list—one full of actual fans willing to pay for the books you write, rather than free-seekers who will forget your name and never open your emails.

• Learn new ways to think about your email list
• Re-energize your existing subscribers
• Embrace not just the basics, but next level methods
• Improve engagement and watch those open/click rates soar
• Build a happy list of passionate readers
• Launch your books into the charts

You’ll get a handle on open rates, click rates, and engagement—while also learning about yourself, your readers, and what you’re really selling when you send an email. (Spoiler: it’s not your books.)

Whether you’re building a mailing list, want to grow an existing one, or simply want to raise your email game, Newsletter Ninja has solutions that will work for you.

MY REVIEW:

This may be the first (or at least one of the few) "how-to" books I've reviewed on my blog, but it deserves to be noticed.

As an author, I rely on my newsletter to reach my fans on a regular basis. (Sorry, blog folks, but blogs aren't very effective anymore.) I've had a newsletter for about two years, but now I realize I'm doing a lot of things wrong. Tammi Labrecque is the newsletter expert! And her advice is worth gold.

If you're a writer with or with a newsletter, you need to read NEWSLETTER NINJA!





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